A revival of a classic—refined for today.

Maja Ljunggren
A revival of a classic—refined for today.
A revival of a classic—refined for today.

A revival of a classic—refined for today.

The Original 40 Côte d'Azur—a refined and elevated take on our very first release—returns with a new level of craftsmanship. Featuring a slim 40mm case, a textured blue sunray dial, and distinctive circular-detailed hands, this watch is a seamless fusion of heritage and contemporary design.
Sapphire Crystal Add to cart

Sapphire Crystal

The Original 40 Côte d'Azur features a sapphire crystal glass, offering superior clarity and durability. Its scratch-resistant surface ensures long-lasting brilliance, while the subtly curved profile enhances the watch’s refined aesthetic. The crystal allows a flawless view of the intricate blue patterned dial from every angle, emphasizing the depth and texture of the design.
Ronda 762

Ronda 762

Precision and reliability define the heart of the Original 40 Côte d'Azur. The Swiss-part Ronda 762 quartz movement ensures accurate timekeeping while contributing to the watch’s ultra-slim profile. Designed for those who appreciate both form and function, this movement upholds the timepiece’s seamless elegance.
Textured Sunray Dial with Signature Hands Add to cart

Textured Sunray Dial with Signature Hands

A tribute to our very first release, the Original 40 Côte d'Azur reinvents its heritage with a sophisticated blue patterned dial. The sunray effect adds a dynamic play of light, creating an ever-changing visual depth. The polished stainless steel hands, distinguished by their circular details, bring a unique character to the timepiece—both modern and timeless.
Refined Proportions with Distinctive Lug Holders

Refined Proportions with Distinctive Lug Holders

The 40mm rhodium-plated stainless steel case is designed with a perfect balance of sleekness and structure. At just 7.3mm thick, it offers a lightweight and comfortable fit, making it ideal for everyday wear. The uniquely crafted lug holders add a subtle design signature, blending seamlessly into the case for a refined, cohesive aesthetic.

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